Renting Your Email List

In short, email list renting means renting out a third party a series of email blasts that you agree to have them send out on your behalf. Of course email list renting can differ greatly with some agreeing to deliver more than just one email at a time. However when renting out an email list, usually the owner will directly send out an email to their own list on your behalf

It's important to remember when it comes to email list renting that you as a business owner are ultimately responsible for any emails that are sent out from your account. That's why it's a good idea to screen your subscribers. In addition, be sure you keep their opt-in forms up to date. Finally, be sure to respond to any emails that you have received. If you follow these simple recommendations, you'll find email lists very useful for your business.

So what is an email list rental? Basically there are two ways that this service works. Some marketers use a list rental service where they lease the names to various companies and then assign them to different campaigns. Others opt to buy pre-existing email lists. Still others prefer to buy email lists themselves.

The main benefit of email list renting is that it allows marketers to save money. Typically list rental services charge per email list but some will charge a flat rate for all your email lists. Some charge a flat rate and a certain number of email addresses that can be rented at one time. These are typically joint ventures, advertisement supported and ad supported campaigns. The cost of these services are usually cheaper than buying individual email lists.

Another benefit is that it can help you create instant traffic for your online business. Once you have the names of the subscribers of the email list you are interested in, you can place an order with an Internet company and then just wait for your clients to fill out your subscription forms. Once those clients do, you can start sending them good offers that will provide instant traffic for your online business.

One of my favorite Internet marketers, Joel Comm, uses email list renting to drive sign-ups for his list builders. Instead of individually contacting each subscriber, he has separate sign up forms for his newsletter subscribers and his list subscribers. When someone subscribes to his newsletter he gets an email, and when he sign ups for his list he gets an email address. Because Joel lives in New York, he can only sign up people in the city where he is located.

This is a great way for those Internet marketers who live in other cities and do not have access to a warm market to get their products out there. If you have a product or service that you know will be able to make money quickly and attract lots of customers, but you are not in a hot market to start building your email list right now, this could be a perfect time to do it. When you do it right though you need to make sure that you are offering something that people want, and that you are doing it in a way that does not cause potential customers to shun you from using your email list. Start off with small incentives that won't turn people away, and work your way up to larger rewards when your market becomes more warm and friendly. By offering the customer things like special reports, free ebook downloads, and even free web hosting, you can help to build a good relationship with your subscribers while still making your Internet  marketing    venture more profitable.

There are many ways to build an email list. One of the best ways that I have found involves using a form builder to sign up your email subscribers. If you go to the sign up form builder at the bottom of this page you will see that it is a form field that allows you to type in your name, first name, last name, email address, and a bunch of other information. It is very easy and fast to sign up, and it is the fastest way to actually getting your email list together. You can also try building your list this way, but I would recommend looking into some of the other ways that you can do to attract more subscribers online. When you start seeing results from your advertising efforts, you will start to see your income increase as well!